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Laura Gence

Scale France

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Head of Marketing

Bio

Laura joined Scale France at its inception, drawing on 10+ years of business development experience to lead the project and ensure a smooth, engaging experience for partners and attendees.

Proud to be part of the Scale Family, she quickly developed a strong passion for the short-term rental industry and its community.

She also leads communications at SPLM (the French Union of Short-Term Rental Professionals) and co-produces the LCD Awards, France’s first national awards for excellence in the sector.

A mother of two young girls — one born the same year as the first Scale France — Laura embodies the human, family-driven spirit at the heart of the Scale Organisation.

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