Adriano Carà

Bio

I help hospitality businesses and brands across different industries build a powerful, results-driven online presence.

I design and manage stylish, effective websites that not only look great but also perform, backed by smart SEO, compelling storytelling, social media strategies, Meta and Google Ads, and impactful email marketing.

I also love sharing what I’ve learned. I teach digital marketing in master’s programs, corporate settings, and specialised courses, helping others navigate the ever-evolving digital landscape.

In the hospitality space, my focus is crystal clear: direct bookings. I work with property owners and operators to cut through the noise, reduce dependence on OTAs, and take back control of their revenue.

I’ve been co-organising Scale Italia for years, and I’m actively involved in national and regional projects across Italy aimed at revitalising and growing tourism destinations.