CONFIRMED CONFERENCES
Professional Property Managers. Unrivalled Exposure.
What is the SCALE Show?
The SCALE Show is a unique and collaborative conference dedicated to professional property management companies in the short-term rental industry.
What sets SCALE apart from all other conferences?
Every SCALE Conference attendee manages a minimum of 10/20 properties (depending on the conference location). Suppliers are not permitted to purchase tickets.
All SCALE attendees are asked for their preferences regarding conference content. We curate sessions around this, resulting in a more pertinent show schedule.
SCALE is a global brand with future events taking place in Europe, South Africa, and the Middle East.
SCALE conferences are not outsourced to external event organizers. SCALE directors have been involved in the STR industry for over 20 years and have the essential industry knowledge, experience, and network to ensure each event is a success.
SCALE events are affordable to everyone. Making our shows more accessible to more property managers will always remain a priority.
2024 SCHEDULE
Confirmed SCALE Conferences & Events
October 9-10, 2024
SCALE Middle East
Dubai
HILTON JUMEIRA PALM BEACH
SCALE Middle East is uniquely focused on the rapidly emerging short-term rental market in Dubai, UAE, and the Middle East.
At the Sides of SCALE Middle East, in 2024 we’re launching a new format called Scale Investment Forum, a day-event dedicated to property managers and real estate investors looking to succeed in the booming short-term rental market in Dubai and across the Middle East.
October 29-30, 2024
SCALE Italia
Florence
PALAZZO DEGLI AFFARI
This is our third conference focused on the Italian market. Presented 40% in English and 60% in Italian
Thanks to the venue’s characteristics, Scale Italia (dedicated to professional PM) and Scale Open (dedicated to non-professional operators) are going to be on the same dates.
November 7-8, 2024
SCALE UK
London
THE OVAL CRICKET GROUND
Our second conference exclusively focusing on the UK short-term rental market.
November 27-28, 2024
SCALE France
Paris
LES SALONS DE L'AVEYRON
In 2024 we’re going to have the third edition of one of our most successful conferences in Europe.
2025 SCHEDULE
Confirmed SCALE Conferences & Events
February 27-28, 2025
SCALE Eastern Europe
Sofia
NATIONAL PALACE OF CULTURE
SCALE Eastern Europe is exclusively dedicated to short-term rental professional operators and hosts across the Eastern Europe Market
More details coming soon.
March, 2025
SCALE España
Madrid
VENUE TBC SOON
After many events in Barcelona and a hybrid one, half in English and Spanish, in 2025 Scale España will be held in Madrid 100% “en Español”. A new 2-day conference fully dedicated to the Spanish STR professional market with a deep focus on market analysis and coming regulation, with the support of all the major STR local associations.
May 7-8, 2025
SCALE DACH
Munich
DESIGN OFFICES ATLAS MÜNCHEN
SCALE DACH is exclusively dedicated to short-term rental operators across Germany, Austria and Switzerland.
More details coming soon.
July 2025
SCALE South Africa
Cape Town
VENUE TBC
After a very successful first-ever short-term rental conference in South Africa, SCALE is back in Cape Town.
This 2-day English-speaking event is for large and developing short-term rental operators and international players looking to expand their businesses into the South African market.