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The 5 Star Quest: Survival Mode

March 05, 2026 - 5:00 pm CEST

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Hosted By

Damian Sheridan

SCALE

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CEO and Co-founder

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Speakers

Humphrey Bowles

Truvi

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Founder & CEO

Steve Taggert

My Getaways

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Founder & Managing Director

Hailie Maarie

CMHBNB

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Founder

Webinar content

OTA review systems were built to build trust. But somewhere along the way, 4.7 became a failing grade, anonymous reviews became impossible to challenge, and “give me a refund or else” became a guest negotiating tactic. Something isn’t working and it’s time to talk about it openly.

Free to attend. 40 minutes.

Open to hosts and property managers worldwide.

No agenda, just an honest industry conversation that’s long overdue.

What you will learn

Why OTA review systems need a rethink: The pressure to hit 4.8+ isn’t just stressful, it’s distorting the market. We’ll look at how badge culture has shifted the purpose of guest feedback.

Review extortion: what it is, and what you can do: Refund threats tied to review scores are more common than any platform will admit. We’ll cover practical steps, documentation, and what “The AI Wall” actually means for your disputes.

Platform by platform: what’s working and what isn’t – 2-strike dispute limit. Anonymous scoring. Strict evidential bar for disputes. An honest breakdown of the platforms.

How guest behaviour is changing Our panellists will share what they’re seeing on the ground: the patterns, the pressure points and what’s shifted in recent years.

What does a better system look like? A constructive conversation about accountability, two-way reviews and what fairer OTA review processes could – and should – look like.

Who is it for

Hosts: Superhost status matters but when a single 4-star from a guest who “loved everything but…” puts it at risk, the system starts to feel less like a reward and more like a trap.

Property Managers: One anonymous complaint, no context, no realistic route to dispute it and your ranking pays the price. Managing reviews shouldn’t feel like damage control.

Multi-Platform Operators: Airbnb, Booking.com, Vrbo – three platforms, different sets of rules.

Anyone Who’s Been Review-Extorted: “Give me a refund or I’ll leave a 1-star.” If you’ve been there, you already know this needs addressing. Come hear how others are navigating it.

Language
English
Estimated duration
40 minutes

Ready to get into it?

Free to attend. 40 minutes. Open to hosts and property managers worldwide. No agenda, just an honest industry conversation that’s long overdue.

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